Better Living with Yobi Monsters™ (and Michaela)

Hello there, thank you so much for visiting my portfolio site—I'm the one in the middle—the blue one is Yobi, and the white one is Yeti; they are my creations the Yobi Monsters™. They pretty much represent my approach to life and work: Go at it with enthusiasm and make the world a better place.

This being a portfolio site it is clear that the objective is to sell my creative services, and I could just tell you that I have decades under my belt of award-winning work in digital, print, TV, and even set design. That I worked in advertising, publishing, and cause marketing. That I can conceptualize and execute your ad campaign, create books, illustrate, develop characters, and whip up a set of Xanadu with a post-it note and a paperclip if need be, and so forth...

But what matters though is that I will listen to you, examine your unique communicative challenges, what your goals are and how those goals intersect with the needs of your audience; how human behavior informs their decision-making or learning process. From there I will strive to evoke a positive emotional response in your audience to establish a lasting connection with you and your brand; employ the communicative channels and mediums that make sense for you and your audience. If this approach rings true for you, then we should definitely talk.

Let's make something. Fired Up! Let's Go!

Info

Michaela Zanzani
Tinkerer and Chief Obsessor
(also known as Art Director)

108 Ogden Avenue
Jersey City, NJ 07307

mz@michaelazanzani.com

+1 917 655 4076